Ferguson needed a college recruitment campaign that answered the question, “Who is Ferguson?” We developed a comprehensive campaign that used bold colors, clever headlines and simple, clean photography. As a result, students were able to immediately identify Ferguson as a premier supplier of plumbing and construction supplies with a fun, dynamic corporate culture. The consistent look and feel of the campaign across all candidate touch points established a brand that resonates.
FERGUSON
POSTCARD
WEB
BOOTH & GIVEAWAY
