The social media juggernaut, Facebook, has a multitude of use-cases in our Recruitment and Marketing industry, from placing ads and promoting events to sharing company culture and keeping up on trends—and the list goes on. But what about internal usage? Sure, you could have a private Facebook group— but a company-wide collaboration? Now, you can. Welcome to Workplace.

Here’s what you need to know:

What is Facebook Workplace?

Facebook Workplace operates as a web and mobile app aiming to keep your team members connected—much like Slack, Yammer, Chatter and Jive. Offering similar features to the original Facebook social-site, Workplace consists of groups, messenger and access to the social network’s profiles and events. In addition, it provides live video tools and built-in audio/video calling.

What Can My Organization Use It For?

Within Facebook Workplace, users have the ability to create and interact in groups within the organization. Colleagues can communicate in real-time using chat, news feeds, follow, live, reactions, search and trending posts. In addition, Workplace’s unique multi-company groups allow employees from different organizations to work together.

Is There Data Involved?

Yes. Facebook Workplace includes a dashboard with analytics and integrations with single sign-on. It also has identity providers that allow larger companies to integrate Workplace with their existing IT systems.

What Does Facebook Workplace Cost?

Pricing is per active user, per month with no long-term contractual commitment. And the more your company uses Facebook Workplace, the less you pay per person—full details here.

If you’re looking for a collaboration tool for your organization, Facebook Workplace might be just what you’re looking for. Visit workplace.fb.com to learn more.

Think there are better options out there? Let us know at coversations@jwt.com

 

 

Christina Murphy currently works as an Account Manager out of JWT INSIDE Los Angeles. She offers 4 years of experience in corporate communication, employee activation, and internal communication strategy. Christina provides support to multiple accounts including retail, healthcare and finance. In her free time she works on her co-authored food blog, nathanandchristinamakefood.com.