It’s no surprise that Millennials have an opinion about how technology should be used in the workplace. When considering a job, access to cutting-edge technology is an important factor. With such a high demand for instant connectivity and collaboration between teams and colleagues through team messaging platforms, employers are responding by implementing new technology solutions that engage and retain this candidate pool.

New communication and collaboration systems like Slack, a team messaging app, are quickly becoming the norm for inter-office dialogue in offices across the world. Much more than an instant messaging app, Slack appeal to Millennials stems from its versatility, accessibility, and connectivity. It allows users in a team to send messages to one another individually or in groups (self-created chat rooms called channels) and can be used across multiple devices. By creating different groups for different teams, sending direct messages to only those who need to see them and being able to upload and swap files, Slack is changing workplace flow and in-office communication in a unique digital workspace.

Larger developers are taking note of Slack’s popularity, realizing that traditional messaging technology like email is becoming clunky, antiquated and inefficient. Recently, Microsoft unveiled its own web based chat service called Microsoft Teams. It features channels/groups, private messages, video calls, audio calls and the use of emoji and Giphy images to name a few features. The new program is an attempt to translate Slack’s approach to digital communication into the universally used Microsoft Office, to ultimately keep up as a tech-forward, integrated, and casual workplace.

The big question posed to recruiters though is how will they begin to include digital collaboration work spaces in their overall recruitment strategy? Will it be enough to attract tech savvy candidates by highlighting that their company uses Slack or Teams, in place of standard email? Or will these platforms go from just being used for internal communications to a resource for recruiters to source top talent through Slack channels? Perhaps being a “place to share,” these platforms will be leveraged as employee referral networks with current employees openly sharing candidate details/feedback with recruiters and recruiters sharing job opportunities and referral incentives.

While it’s still unclear how these platforms will impact recruitment in the near future, one thing is certain, Slack and collaboration platforms alike will soon be an expected part of today’s workplace culture and are set to change how we communicate and collaborate.

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J. Walter Thompson INSIDE is a full-service recruitment advertising agency and employer branding consulting firm, creating pioneering ideas in strategic recruitment, human resource development and management, and more.